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Privacy Policy for TKO Vitality

Last Updated: December 23rd 2024

At TKO Vitality, we are committed to safeguarding your privacy and ensuring the protection of your personal information. This Privacy Policy explains the types of data we collect, how we use it, and your rights regarding the information. By using our website, https://tkovitality.co, and the services provided through our platform (collectively, the “Platform”), you agree to the terms outlined in this policy.

If you have any questions or concerns about this Privacy Policy or how your data is handled, please contact us at the information provided at the end of this document.


1. About TKO Vitality

TKO Vitality focuses on empowering individuals to optimize their health and wellness. Our services may include consultations, health assessments, and programs designed to improve vitality and performance. We are not a medical group or healthcare provider. Healthcare consultations accessible via our platform are conducted by independent licensed professionals or medical groups.

These healthcare providers may have their own privacy practices and policies, which you should review before engaging their services. TKO Vitality facilitates access to these services and provides tools to enhance your experience, but we do not control the practices of third-party providers.


2. Key Definitions

For clarity, the following terms are used throughout this Privacy Policy:

  • “Personal Information”: Information that can directly or indirectly identify you, such as your name, email address, phone number, or payment details.
  • “Health Information”: Data related to your health, including any details you provide in assessments or consultations.
  • “Platform”: Our website and any associated tools or services provided through https://tkovitality.co.
  • “Services”: All products, consultations, tools, and offerings available through our Platform.
  • “TKO Vitality,” “we,” “us,” or “our”: TKO Vitality and its affiliates.

3. Scope of this Privacy Policy

This Privacy Policy applies to:

  1. Information collected when you visit or interact with our Platform.
  2. Communications you have with TKO Vitality, including emails, texts, and customer service interactions.
  3. Information provided when you use services or purchase products from our Platform.

It does not cover the practices of independent healthcare providers or third-party platforms that may be linked to or integrated with our Platform. These entities have their own privacy practices, which are outside the scope of this policy.


4. What Information Do We Collect?

TKO Vitality collects various types of information to improve your experience and provide services. This includes:

A. Personal Identifiers

  • Name
  • Email address
  • Phone number
  • Mailing or billing address

B. Payment Information

  • Credit or debit card details used for transactions on our Platform.

Note: We do not store full payment details. These are securely processed by third-party payment processors compliant with relevant security standards.

C. Health Information

  • Information you voluntarily provide during health assessments, consultations, or program sign-ups.
  • Data about your wellness goals or medical history, when applicable.

D. Technical and Usage Information

  • IP address
  • Device type and browser details
  • Operating system and language preferences
  • Browsing history and interactions on our Platform

E. Communication Information

  • Messages, inquiries, and feedback you provide during interactions with our team.

5. How Do We Collect Information?

We collect information in three primary ways:

A. Directly from You

  • When you create an account or fill out forms on our Platform.
  • When you purchase products, sign up for services, or complete a health assessment.
  • When you contact us directly via email, phone, or live chat.

B. Automatically Through Technology

We use cookies, tracking pixels, and similar technologies to collect information about your interactions with our Platform, such as:

  • Time spent on specific pages
  • Links clicked
  • Device location (if permitted by your browser or device settings)

C. From Third Parties

  • Information from healthcare providers when you use their services via our Platform.
  • Data from payment processors to confirm transaction details.

6. How Do We Use Your Information?

TKO Vitality uses the information we collect to deliver and enhance our services, ensure compliance with legal standards, and create a personalized experience for you. Below are the primary ways your information is used:

A. To Provide and Manage Our Services

  • Facilitate your access to health consultations, assessments, and wellness programs.
  • Process transactions, including the purchase of products or services.
  • Provide customer support and respond to inquiries.

B. For Personalization and Improvement

  • Tailor content, recommendations, and resources based on your preferences.
  • Improve our Platform’s functionality, usability, and user experience.
  • Conduct surveys or feedback requests to enhance our offerings.

C. For Communication

  • Send important notifications, such as appointment reminders or updates about your services.
  • Inform you about promotions, offers, and relevant news (only if you have opted in to receive marketing communications).

D. For Legal and Security Purposes

  • Detect and prevent fraudulent or unauthorized activities.
  • Comply with applicable laws, regulations, and legal processes.
  • Protect the safety and integrity of our Platform and users.

E. For Analytics

  • Analyze trends, track user activity, and measure the effectiveness of our marketing efforts.
  • Generate aggregated, de-identified insights to improve operations and product offerings.

Note: Health information is only used as necessary to facilitate your requested services and is handled with strict confidentiality.


7. Technologies We Use for Data Collection

To enhance your experience and gather useful insights, we use a variety of technologies:

A. Cookies

  • What Are Cookies? Small data files stored on your device that help us recognize repeat users and track site navigation.
  • Types of Cookies We Use:
    • Essential Cookies: Necessary for the Platform’s functionality, such as maintaining secure sessions.
    • Performance Cookies: Measure user behavior to improve site performance.
    • Marketing Cookies: Track your browsing to deliver relevant ads.
  • Your Control: You can disable cookies via your browser settings, though some features of our Platform may not function optimally.

B. Tracking Pixels

These are small, invisible images embedded in emails or web pages to monitor user interaction, such as email open rates or ad clicks.

C. Google Analytics

We use Google Analytics to understand how users interact with our Platform. For example:

  • Pages viewed
  • Time spent on the site
  • Entry and exit points

Google Analytics uses cookies to track this data. You can learn more about how Google processes your data here.

D. Facebook Pixel

This tool helps us measure the effectiveness of Facebook ads by tracking user actions after interacting with our advertisements.

Your Control Over Tracking: Most browsers and devices allow you to adjust settings to limit tracking or opt out of targeted advertising. For details, see the Your Privacy Choices section below.


8. Sharing Your Information

We do not sell your personal information. However, we may share your information with trusted third parties in specific circumstances:

A. Service Providers

We work with vendors who help us operate the Platform, process payments, and deliver services. Examples include:

  • Payment processors
  • Hosting providers
  • Email communication services

B. Healthcare Providers

If you access consultations or health services through our Platform, your health information may be shared with the licensed professionals or medical groups delivering those services. They have their own privacy policies and practices.

C. Legal Compliance

We may disclose your information when required by law or to:

  • Respond to valid legal requests.
  • Protect against security threats or fraud.

D. Business Transfers

In the event of a merger, sale, or acquisition, your data may be transferred to the acquiring entity.

E. Aggregated, De-identified Information

We may share insights derived from de-identified data for research, analysis, or marketing purposes. This information cannot be used to identify you.


9. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. Factors that influence retention periods include:

  • The type of data collected.
  • Legal or contractual obligations.
  • Your choices, such as opting to delete your account.

If you request account deletion, we will remove your data from active databases but may retain limited information for record-keeping, compliance, or fraud prevention.

10. Your Privacy Choices and Rights

At TKO Vitality, we empower you with control over your personal information. Below are the choices and rights available to you, along with how to exercise them:


A. Access and Update Your Information

  • What You Can Do: You can review and update your personal information by logging into your account or contacting us directly.
  • How to Request: Email us at privacy@tkovitality.co to request access, corrections, or updates to your data.

B. Data Portability

  • What You Can Do: Request a copy of the personal information we hold about you in a commonly used and machine-readable format.
  • How to Request: Contact us at the above email address with your specific request.

C. Opt Out of Marketing Communications

  • What You Can Do: You can unsubscribe from promotional emails or text messages by clicking the “unsubscribe” link in the email or replying “STOP” to texts.
  • Important Note: Opting out of marketing communications does not affect transactional or service-related messages, such as account notifications or appointment reminders.

D. Control Over Cookies and Tracking

  • What You Can Do: Adjust your browser or device settings to block cookies and tracking technologies.
  • Impact: Blocking cookies may reduce the functionality of certain features on our Platform.
  • Opt-Out Mechanisms for Advertising:

E. Request Deletion of Personal Information

  • What You Can Do: You have the right to request the deletion of your personal information.
  • Exceptions: We may retain certain data for legal compliance, fraud prevention, or internal record-keeping.
  • How to Request: Submit your deletion request via email to privacy@tkovitality.co.

11. Children’s Privacy

TKO Vitality is not intended for children under 18 years of age, and we do not knowingly collect personal information from minors.

  • If We Collect Information from a Minor: Any data inadvertently collected will be deleted upon discovery.
  • What You Can Do: If you believe a child has provided us with personal information, please contact us immediately at privacy@tkovitality.co.

12. Special Notice for California Residents

California residents have additional rights under the California Consumer Privacy Act (CCPA).

A. Right to Know

  • You can request details about:
    • The categories of personal information we collect.
    • The purposes for which your personal information is used.
    • The categories of third parties with whom we share your data.

B. Right to Opt Out of “Sales”

While TKO Vitality does not sell personal information in the traditional sense, certain data-sharing practices may qualify as a “sale” under the CCPA.

  • What You Can Do: Use the “Do Not Sell My Personal Information” link on our website or contact us to opt out.

C. Right to Delete

California residents may request deletion of their personal information, subject to exceptions for legal or operational needs.


D. Non-Discrimination

We will not discriminate against you for exercising your rights under the CCPA.

How to Exercise These Rights: Email us at privacy@tkovitality.co with “California Privacy Rights” in the subject line.

13. Data Security

At TKO Vitality, safeguarding your personal information is a top priority. While no system can be entirely secure, we implement industry-standard measures to protect your data against unauthorized access, loss, or misuse.

A. Security Measures

  • Encryption: Sensitive data, such as payment information, is encrypted during transmission using SSL/TLS protocols.
  • Access Controls: Access to personal data is restricted to authorized personnel who require it for specific business purposes.
  • Monitoring: We regularly review our systems for vulnerabilities and potential threats.

B. Your Role in Security

While we work to protect your data, you also play a critical role:

  • Create Strong Passwords: Use unique, complex passwords for your account.
  • Keep Your Credentials Secure: Do not share your login details with others.
  • Report Issues: Notify us immediately if you suspect unauthorized access or account misuse.

C. Limitations of Security

The transmission of information over the internet is not completely secure. While we strive to protect your data, any transmission is at your own risk. Once received, we use strict measures to safeguard it.


14. International Data Transfers

Our services are primarily intended for users in the United States. If you access the Platform from outside the United States, be aware:

  • Your data may be transferred to, stored, and processed in the United States or other countries where we or our service providers operate.
  • These countries may not offer the same level of data protection as your jurisdiction. By using our Platform, you consent to these data transfers.

15. Changes to This Privacy Policy

TKO Vitality reserves the right to update this Privacy Policy at any time. If material changes are made:

  • We will notify you by updating the “Last Updated” date at the top of this policy.
  • For significant changes, we may provide additional notice, such as an email notification or a prominent message on our Platform.

How to Stay Informed

It’s your responsibility to review this Privacy Policy periodically. Continued use of our Platform after updates signifies your acceptance of the revised policy.


16. Third-Party Links and Services

Our Platform may include links to third-party websites or services. These are provided for your convenience but are not governed by this Privacy Policy.

  • Examples of Third Parties: Payment processors, healthcare providers, or social media platforms.
  • Your Responsibility: Review the privacy policies of third-party sites before interacting with them, as we are not responsible for their practices.

17. Summary of Key Points

Here’s a quick overview of the most important aspects of our Privacy Policy:

  1. Data Collection: We collect personal, health, and technical data to deliver our services, improve user experience, and comply with legal requirements.
  2. Use of Data: Your information is used to provide services, process transactions, and communicate effectively with you.
  3. Data Sharing: We only share data with trusted partners, such as healthcare providers and payment processors, and never sell your personal information.
  4. Your Rights: You can access, update, or delete your data, opt out of marketing communications, and exercise rights specific to your jurisdiction (e.g., CCPA for California residents).
  5. Security: We implement robust measures to protect your data but emphasize shared responsibility for safeguarding account access.

18. Your Privacy Rights – Additional Resources

We encourage you to explore more about your privacy rights and options using these external resources:


19. How to Contact Us

If you have questions, concerns, or requests related to this Privacy Policy or your data, please reach out to us:

Email: privacy@tkovitality.co

Mail: TKO Vitality,
405 Marsh Ave Floor 3-100
Reno, Nevada 89509 

Phone: 800-520-2490 

Our team is committed to resolving your concerns and ensuring your privacy rights are respected.


20. Final Notes

By continuing to use our Platform and services, you acknowledge that you have read, understood, and agreed to this Privacy Policy. We appreciate your trust in TKO Vitality and remain dedicated to protecting your personal information.

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